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Old 08-29-2016, 02:13 PM   #3
fanli
Senior Member
 
Location: California

Join Date: Jul 2014
Posts: 198
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I'll second the advertising, and also add that perhaps specializing in areas that are generally outside the reach/purview of most molecular labs might be beneficial. We've also had some success holding open houses with the major vendors (e.g. Illumina, Fluidigm) present. You'd be surprised how many people even at the same home institution might not even know the services you provide!
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